On May 7th, Huawei and Apple's new product launch event collided again, with both releasing new products such as tablets and laptops overseas.
Apple releases new iPad
On the evening of May 7th Beijing time, at a special spring product launch event, Apple launched new iPad Air and iPad Pro products.
The new iPad Pro comes in two sizes to choose from, namely the 11 inch model and the 13 inch model. The starting price for the Chinese 11 inch model is 8999 yuan, while the 13 inch model is 11499 yuan. There are four storage capacity options: 256GB, 512GB, 1TB, and 2TB.
Apple has released a brand new M4 chip, which is used in the latest iPad Pro. The M4 chip adopts TSMC's second-generation 3-nanometer process and is a system single crystal (SoC), with outstanding energy efficiency performance while maintaining improved performance and good energy consumption control. Make the design of the iPad Pro equipped with this processor slimmer.
It is reported that in terms of performance, the CPU performance of the M4 chip has improved by 50% compared to the previous generation M2 chip, and the GPU performance has increased by four times. The M4 chip also has a brand new neural network engine, with a computing speed of 38 trillion times per second, which is 60 times higher than the first generation neural network engine of the A11 chip.
In addition, the newly released iPad Pro 11 inch version has a thickness of only 5.3mm, while the 13 inch version has a thickness of 5.1mm, which is thinner than the iPad nano and the thinnest Apple product in history.
On May 7th Eastern Time, as of the close of the US stock market, Apple's stock price rose 0.38%.
Huawei Dubai holds a press conference
In addition, on the same day, Huawei also held a new product launch event in Dubai.
Huawei has released new MatePad tablets, MateBook laptops, Watch Fit 3 watches, Free Buds headphones and other products in Dubai.
However, the reporter found that some of the above-mentioned new products have already been released domestically, and this time they are only being released overseas.
In addition, on April 29th, Huawei's official account launched the preheating of its self-developed painting software, Tianshenghui Painting. It is reported that Huawei is about to launch a new self-developed painting software - the Tianshenghui Painting App. Huawei officials told reporters that Huawei has devoted itself to research and development, and has launched its own naturally skilled painting app, aiming to further enhance the painting experience of Huawei tablets.
According to this person, the Dubai Huawei Global Innovation Conference showcased more than ten artworks created based on the "Born to Draw" software, showcasing the powerful functions of the software.
"We have launched the 'Go Paint' software, which has been developed by Huawei for over two years and is fully self-developed, globally. It will be installed on Huawei's entire range of tablets and provided to Huawei tablet users for free, greatly expanding the creative boundaries of Huawei tablets." A Huawei employee who was present at the press conference told Securities Times reporters.
According to data from market research firm Canalys, global tablet shipments increased slightly by 1% in the first quarter of 2024, reaching 33.7 million units. Among them, Huawei's shipments surged by 70% to 2.7 million units, with a market share of 8.1%. This is also the second consecutive quarter in which Huawei ranked third. In addition, in the domestic market, institutional data shows that Huawei became the top seller of Chinese tablet computers in the fourth quarter of 2023.
On April 30th, Huawei Investment Holding Co., Ltd. disclosed its Q1 2024 report, during which the company achieved a revenue of approximately 178.45 billion yuan, a year-on-year increase of 36.66%; The net profit attributable to the parent company was approximately 19.65 billion yuan, a year-on-year increase of approximately 564%.
Earlier, International Data Corporation (IDC) reported that Huawei's smartphone shipments in China increased by more than double in the first quarter, tying with Honor as the number one smartphone market in China.
The report pointed out that the report released by IDC on the same day is generally consistent with the report released earlier this week by "Comparative Method" technology market research company. The latter's report shows that Huawei and other Chinese smartphone manufacturers have achieved growth in market share in China, while Apple's share has declined.
IDC stated that Huawei's smartphone shipments in the first quarter increased by 110% compared to the same period last year, and its market share in China increased from 8.6% in the same period last year to 17.0%.
According to the report, Huawei's market share is on par with Honor, with the latter's share increasing from 16.1% in the same period last year to 17.1%. OPPO accounted for 15.7% of the market share, while Apple's share decreased from 17.8% in the same period last year to 15.6%, ranking first in the Chinese smartphone market in the fourth quarter of last year.