On the afternoon of January 17th, during the live broadcast, JD Small Home Appliance Sales claimed that Pinduoduo had blocked the IP (network address) of JD headquarters, causing it to be unable to view the prices of Pinduoduo products and unable to compare prices in real time to benefit consumers. During the live broadcast, JD.com's sales team called out to Pinduoduo, "Please stop blocking IP addresses and infringing on consumer rights, and kindly ask Pinduoduo to directly compare prices." JD's sales team also encouraged consumers to upload the comparison content to the JD sales live broadcast room, and JD sales announced that they will reduce prices on-site in the live broadcast room.