On September 4, Baidu announced that ERNIE Bot App was officially upgraded to Wenxiaoyan, positioning Baidu's "new search" intelligent assistant. Different from other search products, Wen Xiaoyan has launched rich media search, multimodal input, text and image creation, high fidelity digital humans, and more; quot; New Search& quot; Ability to fully meet users' search, creation, and chat needs. At the same time, Wen Xiaoyan exclusively launched new features such as memory and free subscription, which are considered to be the most native and thorough AI applications combining large models in the new search field.
Specifically, the personalized memory function launched by Wen Xiaoyan allows users to achieve personalized Q&A and services based on their preferences, occupation, personality, etc; The pioneering free subscription function allows users to customize and subscribe to various news, games, weather, and other interesting information, and receive content push according to customized needs. For example, if a user wants to "organize the latest technology news about AI big models and autonomous driving every Monday at noon," Wen Xiaoyan will automatically collect and organize information on time and reply on time.
In addition, users of Wenxiaoyan can experience the Wenxin Big Model 4.0 capability for free in September. As of now, the monthly active users of the application have exceeded 10 million, with a cumulative usage of over 2 billion times. The daily active users and total duration have maintained high-speed growth on a quarterly basis. In addition, Wen Xiaoyan is particularly favored by young people, with 70% of users being young people and growing rapidly at a rate of 15% per month.
Robin Lee, the founder, chairman and CEO of Baidu, disclosed at the 2024 Q2 financial report conference call that 18% of Baidu search results have been generated by AI.