October, it's a month of great progress.
Peng finally delivered 20,000 units a month, and the ideal hit 40,000, and Biadi broke the 300,000 for the first time, continuing to lead the new energy market.
The question is, is the annual goal of your new car still within reach at the end of the year?
Back to life, on a car.
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For Peng and AITO, the first half of this year was not very good.
According to the press, during the second quarter of this year, Peng Motors made $5.66 billion, a decline of 31.9 per cent over the same period, resulting in a net loss of $2.8 billion, well above the market ' s expected net loss of $2.71 billion. At the same time, the Māori rate for peng cars fell to the bottom of the valley at 8.6 per cent.
In today's industry context, lack of money means hard labour. Peng G6 with a good product started delivering in July, but this explosive car fell into production hell and lost a lot of orders.
But today, peng is moving in the direction of getting better.
In October, Peng delivered 20,000 new vehicles, a record one-month high of 292.12 per cent over the same period and 30.65 per cent over the ring. As expected, the greatest troupe is Peng G6.
Peng indicated that the G6 delivered 8741 units in a single month, representing 43.7 per cent of the total sales for the month, and became the country ' s best-selling pure power SUV of 200,000 to 250,000.
It took a year, starting at the lowest point last October, to get up, and it wasn't easy.
In the face of hard-won delivery, Peng lamented on Twitter.
At the same time as the production problem is being addressed, adjustments are being made to the internal structure of Plum. In an interview with garage 42, Peng Ho revealed that he had "killed" not only 12 executives, but also a number of middle-level management and even a whole core team.
I used to make collective decisions about everything, and then I figured out that I would take decisions without them. If you're not determined, get rid of him.
Today's Peng Ho, it's a bit of a mask.
As in Peng, the AITO asks the world to "live" on one car alone.
On 12 September, China officially released the New Questions M7, which, compared to the advance price of $258,000, reduced the official start-up price of M7 by nearly $1,000,000, to $249.8 million, plus a cash discount of $600,000, which is expected to be available for the first sale period, which is more than $15,000 less than the advance price.
And last year, at the China Summer flagship launch, the start-up price for M7 was as high as $ 31.98 million -- a drop of $76,000. Incentived by such a price, the orders arrived.
Eighty thousand orders, and the new M7 came on the market 50 days later. It's hard to see the new car act like this, and the rest of you even yelled, "It's hard to get back to life! I'm sorry.
On delivery, the AITO brand delivered a total of 127,000 new vehicles in October, of which 10.05 million were new to the M7, which is the most popular.
Photo from Daily Economic News
On the other hand, a large number of orders are bound to be accompanied by heavy production and delivery tasks, and in order not to repeat the fate of Peng G6, the AITO Quest also introduced a delayed payment subsidy of "200 yuan per day, up to 10,000 yuan" in October.
Today, the price zone of M7 has been staggered with the ideal car, and the rivalry of the clock has become a mere stranger to the road. Without the ideal L7 this strong enemy, M7 has a bright future ahead.
Ideas for a goal, expected.
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It's a month ahead of schedule to challenge 40,000.
This is Lee's sales target at the beginning of October, and there's no accident, and that's the goal.
In October, 40.4 million cars were delivered, increasing by 302.1 per cent. With the breakthrough of 40,000 gates, the ideal car has officially become the first-ever luxury brand in the Chinese market, except for BBA.
A goal was reached, and the next one should be moved.
Lee would like to state that the next phase will be towards the target of 50,000 per month, and L7 will deliver 20,000 per month, once the ideal L-3 model is delivered. Now that Ideal Changzhou plant has been upgraded, plus the Beijing factory, which is scheduled to start production in the course of the year, the ideal is a target of 50,000.
There's a fire this month and an unpublished model of an ideal car, ideal MEGA.
A highly market-confirmed L-series model, combined with a promising, pure-truck-type MEGA, is the ideal vehicle with the confidence to challenge the sales of Mercedes, BMW, Audi in China ahead of schedule in 2024, making it the first luxury brand of Chinese market sales.
But on the other side, it's not very comfortable to be at the same high end.
Although a total of 16.1 million vehicles were delivered in October, this represents an increase of 59.8 per cent over the same period and a slight increase in the ring ratio. But there is still a big gap compared to the 20,000 in July.
However, these months of sales have actually gone by CEO Li Bin.
Li Bin, in his second quarter financial call, stated:
The number and capacity of salespersons lag far behind the competition in the market.
It is well known that the brand owner plays a high-end net electricity market of over $300,000, with the direct rivals being Mercedes, BMW and Audi's mainstream high-end brands. Although they now own 59 per cent of their share in the high-end net electricity market, their channels and sales capacity are far less than the BBA that has crawled through the Chinese market for years.
Li Bin stated that the number of sales personnel in the main high-end brands, such as Mercedes and BMW, was six to seven times greater, and that the lack of a number of sales personnel directly affected user satisfaction and was not able to meet the demand for 8 car models for simultaneous sales.
Starting in July, the problem of human capacity shortages has been addressed. According to Li Bin ' s plan, the initial recruitment target for 5,000 people was reached at the end of September and sufficient sales capacity was created in October-November, while their single-month sales target was 30,000.
Clearly, the delivery in October is far from the target.
In Li Bin's view, there's one more thing that's really important to buy the car -- to expand the recharge network.
In October, a total of 255 charging power stations were built, including 124 and 131 power exchange stations, and the 2000 switch station was also connected to the West Service area of the G30, including the Huo Highway. As of October, 2052 power exchange stations had been built in the country.
Who's running? Who's chasing?
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In the new energy brand, Biadi ' s position remains unmistakable.
In October, the Biadido model grew at the same time, with a record sales volume of 30.18 million, the first time breaking a level of 300,000, an increase of 38.4 per cent.
Specifically, 1,378,000 dynasty vehicles were sold in the dynasty series, 15.17 million in the ocean series and 115 million in the hottest and, more importantly, Biadi sold a total of 350,000 new energy vehicles overseas.
There is no doubt that Biadi has successfully ruled the entry-level markets, and that only the next step is to go into higher markets. Biadi's insiders say that Biadi's top is beginning to tilt towards a more modern and advanced design, and that the first step is taken by Biadi's Song L on October 31st.
However, to complete the annual sales target of 3 million vehicles, Biadi will need two months in a row to break his own sales record.
Another leader in the new energy sector, Juan Ein, has seen a decline in October - a total of 4.15 million new vehicles sold, an increase of 38 per cent over the same period and a decline of 19.56 per cent in the ring.
According to EA, the decline in sales was related to pure electricity market conditions and line switching.
In October, pure tram sales declined by 8 per cent, while the Aion Y Plus Superfield was launched, and Hyper HT was launched by its high-end sub-brand, which increased the impact on EAN sales.
The last two brands to be mentioned are hard-hitting behind the first group, with small and successful sprints and platinum.
In October, Zero delivered 18.2 million new vehicles, an increase of 159 per cent over the same period, and an increase of 15.2 per cent in the ring, which ranks second to Peng in the sales of new power, higher than Uchi.
Since delivery broke in May, the momentum of zero-turning has not diminished, and the first shift in the Māori rate to 1.2 per cent was achieved in the third quarter of this year, ahead of the earlier expectations of a Māori rate in the year.
Another great good news is that Stellantis' share. On October 26, Zero Run announced with the Stellantis Group that the latter would invest 1.5 billion euros as a lead strategic shareholder, with approximately 20 per cent of the share in the Zero Run. The parties will also establish a joint venture with 51:49 shares to sell the Zero Runners abroad.
In September, the platinum fell, and in October, a new delivery was made, with 131,000 new vehicles. From 1 to October, a cumulative delivery of 9.21 million polar kryptons is about to break through 100,000 major gates.
The increase in the sales of polar kryptonite has nothing to do with the very high level of preferences that it has introduced. In August, the polar kryptonite 001 time limit was reduced by $3-37,000, and in October, the polar kryptonite introduced time-limited benefits that last until the end of the year - the polar krypton X, the polar krypton 001, the polar kryptonite 009 car can receive up to $30,000 in benefits, including straight price reductions, recharging rights, financial services, etc.
On the other hand, the launch of the polar kryptonite 001 FR has significantly increased its brand value by placing the label "performance" on the brand.
In general, most of the country’s mainstream cars are well-settled, with a monthly sale of more than 10,000 cars, and even the previously invisible top-of-the-art ID. series of cars have also entered the “Ten-Ten Clubs” at reduced prices.
The ones that don't have a month's worth of 5,000 have to hurry.
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